Thursday, March 24, 2011

AdSense's "i" Link Replaced By "AdChoices"

Google announced they are changing the "i" link found in the Google AdSense ads to "AdChoices."
The change is to comply with the online advertising industry's Self-Regulatory Program for Online Behavioral Advertising. It will allow Google "to more proactively give users notice and choice about the ads they see." Google explained:
Just like before, users who click on the "AdChoices" label will be taken to a page where they can learn more about online advertising and the ads they've just seen. This page will also provide a link to the Ads Preferences Manager, where users can control the types of interest-based ads they see. Our tests of this new icon and label showed that they should not have any effect on ad performance. We think this rollout will help users better understand the ads they're seeing, and we look forward to seeing widespread adoption of this label throughout the industry.
This is nothing really new, except the label change. Google has allowed users to report bad ads via that link since 2005.
Here are some pictures:
"i" not expanded:







Thursday, March 3, 2011

Small Businesses Needs Every Advantage Possible

In recent years Google has expanded its company to include a variety of services for internet users and website owners. It has greatly enhanced the ability to advertise online as well as generate revenue from websites. Both the Adwords and AdSense programs are great ways to boost business.

AdSense is a program that enables websites to generate extra income from advertisements. It allows websites to host a variety of content specific advertisements and pays website owners per views and clicks the ads receive. For websites that are struggling or just looking to make a little more income, AdSense is a great option.

The ads placed on the website are chosen by Google’s AdWords program. This is an advertising option for business wishing to increase website traffic as well as general exposure. Their advertisements are placed on websites that are likely to have potential customers. For example, a business selling ribbons may have ads placed on a craft blog.




Google Introduces New AdSense Mobile Interface

People who make a serious amount of money using AdSense (or at least wish they did) will now better be able to keep track of their earnings while on the move. Today, Google introduced the beta version of an AdSense interface designed specifically to complement mobile devices.

We'll admit that this change might not have been in high demand. On a national level, not many people even know what AdSense is, never mind possess an interest in checking it every ten minutes. Perhaps that fact should just make the target group feel even warmer and fuzzier, however.

Anyway, a post on the Inside AdSense Blog explained, "Now, when you visit www.google.com/adsense on your mobile browser, instead of the usual 'desktop' AdSense, you'll be greeted by a simpler and faster version of AdSense."

Then the post, which was coauthored by three members of the AdSense engineering team, continued, "We built the AdSense mobile interface to give you quick access to the essentials in your account. You can easily check your earnings, get important alerts, and view reports (without the need for Flash) on your phone."

Or, if you miss the old interface, it's possible to switch back via a link at the bottom of the screen, which is always a nice option to have.

Just be sure to check out the new version every now and again, since the team's sure to work out any kinks that are present, and additional features are supposed to be introduced over time.